The motto of this year’s Mobile World Congress in Barcelona was “The Next Element”. The IoT was a clear trend in terms of technologies and their use in industry. The trade fair was marked by concrete declarations of intent, presentations and new alliances in 5G technology. As in the previous year, smartphones gave way to other end devices, but the focus was clearly on technologies and virtual goods. mm1 presents an overview of the major innovations and trends at MWC 2017.
The mm1 Lean Startup Poster provides the first holistic overview of the concept of Lean Startup and Customer Development based on the publications of Eric Ries, Ash Maurya, and Steve Blank. The illustration shows the individual phases and facilitates the use of existing templates such as Risk Board, Business Model Canvas or Lean Canvas.