From a small company to a large corporation: The digital revolution brings about profound changes. What was important yesterday is irrelevant. Business models are re-defined and digital skills are becoming important. Organizations that manage to provide their services in a more agile fashion and simultaneously keep pace with the digital infrastructure–networks, hardware and IT platforms–, are ahead of the game in digitalization.
On March 21st, Carole Häusermann of mm1 Switzerland gave a keynote on "What mindset & culture does the (new) digital workforce demand?" at the F Ective event in Zurich. While doing so, she particularly shed light on why cultivating a unique corporate culture is important, what the central driving forces of the digital workforce are, and how mm1 Switzerland managed to attract this talent.
Solve large tasks in small steps - an agile process is not only useful in software development
Large companies behold with fascination the innovation speed and creativity of startups. In order to take advantage of the benefits of a lean, agile and innovative working method, we use the mm1 Corporate Lean Startup process model to demonstrate a path to increase innovative strength, decrease investment risks and achieve a cultural change towards an agile and customer-focused organization.
The mm1 Lean Startup Poster provides the first holistic overview of the concept of Lean Startup and Customer Development based on the publications of Eric Ries, Ash Maurya, and Steve Blank. The illustration shows the individual phases and facilitates the use of existing templates such as Risk Board, Business Model Canvas or Lean Canvas.